Posts tagged mazda
The Mazda CX-5 field vehicle that Morrie’s Minnetonka Mazda donated to the Minnesota Zoo for moose and butterfly conservation projects has come in handy this winter! Dr. Brian Kot, a Postdoctoral Research Scientist at the Minnesota Zoo, has used it to check up on the wolves he is tracking using GPS collars, for a study of wolf-moose interactions in northeastern Minnesota. Brian is comparing how wolves and moose use their habitat, to understand where moose are at high and low risk of predation. Minnesota has lost more than half of its moose population in the past ten years. Wolves have also recently been returned to the US Endangered Species list with a “threatened” listing in Minnesota.
Check out Brian’s photos from recent excursions using the field vehicle!
For those that have experienced the Mazda Brand in the last 5 years, this comes as no surprise, but for those who haven’t, it’s time to get behind the wheel. Mazda has been consistently topping lists like this for the last few years and that may not seem like a huge accomplishment until you consider this: more than half of their current models have been introduced or redesigned within the past 3 years. They seem to be immune to the typical “growing pains” that almost every other auto maker experiences when they introduce a new model or redesign an existing one. What does that mean to the everyday consumer? It means Mazda is doing their homework. They know their customers are looking for lots of style at an attainable price point. And it’s arguable that no other automaker has achieved this better than Mazda.
ConsumerReports ranks vehicles in many different categories based on varying criteria but its “Annual Brand Report Cards” are the most comprehensive scoring system, compiling many different tests into one, overarching ranking system. The magazine calculates each brand’s overall score with a composite of its vehicles’ road-test scores and reliability scores for each model in its annual survey of subscribers. Take a look at the full list of rankings, you’ll notice Mazda took second place, topped only by Lexus:
In addition to this latest accolade, Mazda has a laundry list of other notable achievements:
• Named “2014 Lowest 5-year Cost to Own Brand” for the second year in a row by Kelley Blue Book
• 2014 Mazda6 and Mazda3 both named one of KBB’s “10 Best Sedans under $25,000”
• 2014 Mazda CX-5 named one of KBB’s “10 Best SUVs Under $25,000”
• Mazda6 named “Highest Ranked Vehicle Appeal Among Midsize Cars” by J.D. Power.
The third annual 90 Days of Giving has finally come to a close after another terrific year of giving back to the local Chippewa, Wisconsin Community. For three months during the Holiday Season Morrie’s Chippewa Valley Mazda pays it forward by giving away much needed vehicles to nominated families. Following the format of previous giveaways, Morrie’s Chippewa Valley partnered with Gordy’s County Market to give three cars away packaged with a $500.00 gas gift card.
The most difficult part of making these wishes come true is going through the hundreds of nominations Morrie’s Chippewa Valley Mazda receives every year for the 90 Days of Giving. Every story is heartfelt and narrowing it down to three is a difficult process. This year the vehicles that were given away went to three deserving people that not only needed a new car, but were relied on by their family and community for rides everyday as well.
Receiving the most notoriety and engagement this year, local news and radio stations crowded the three giveaways bringing the community even more awareness around the generosity of the Morrie’s and Gordy’s crew. Another big part in making these giveaways into a reality is keeping it a surprise. Morrie’s and Gordy’s go to some pretty extensive lengths to make sure the car recipient has a very special moment when they are recognized as a winner of the 90 Days of Giving. Bill, the General Manager at Morrie’s Chippewa Valley Mazda, often will tell the winner “This is your day” making sure the recipient knows that this is a very special life changing moment for them. This year the giveaways took place at the first nominee’s house, the second was surprised in Gordy’s County Market, and the third nominee received their vehicle in Morrie’s Chippewa Valley Mazda’s Service Drive.
We look forward to next year’s 90 Days of Giving and appreciate everyone who participated in this year’s giveaways.
The Morrie’s Automotive Group is out in California for the Los Angeles Auto Show bringing you all the coverage from the new model releases and unveilings. More >
A small team here at Morrie’s had the chance to attend this years SEMA Show in Las Vegas this week. The SEMA Show is one of the premier automotive trade show events in the world. Drawing a wide range of car brands from around the world, it’s a great way to get a chance to see what’s coming down the pipeline from some of the biggest automotive companies in the world. More >
The 2014 Los Angeles Auto Show is quickly approaching and the Morrie’s Automotive Group will be out in L.A. to bring you coverage of the all new Mazda CX-3 unveiling. We have put together some information on what we know so far about the all new crossover model. More >
This past March Mazda unveiled the Hazumi concept car, which signaled the design direction of the next generation Mazda2.
It’s now clear that the car is moving closer to reality since a camoflaged version was spotted testing in central Europe earlier this week. Despite the attempts to hide the cars shape, it is clear that the production car will mimic the concept closely.
As we would expect, the 20-inch wheels from the concept will not carry over. Instead, it is likely that the car will get 16 inch wheels standard as shown in the spy shot. The intricate mirrors from the concept will also get replaced in favor of more production friendly units. We expect the new Mazda2 to get the full Skactiv treatment including lightweight construction and highly efficient engines. Although Europe will get an uber efficient 1.5 liter Skactiv diesel, we expect to see 1.5 liter gasoline engine in the states. The engine is expected to deliver right around right around 100 horsepower and will be coupled to a six-speed manual. Engine stop-start technology will be employed to maximize efficiency as well as Mazda’s i-ELOOP hybrid technology.
The production Mazda2 will be revealed later this year at the Paris Auto Show, although we don’t expect the car to hit our shores until next summer.
We just got word this afternoon that Mazda Chairman and former CEO, Takashi Yamanouchi, will retire from his role as former CEO and Chairman of the Mazda Motor Company. Beginning with Mazda back in 1967, Yamanouchi advanced within the company and by 1996 was named to the company’s board of directors. In 2008 he became CEO and stayed in this position until just last year when he passed the reigns down to Masamichi Kogai and focused his efforts on the responsibilities of the company’s chairman. After 47 successful years of working with the Mazda Corporation, Takashi is retiring at the age of 69.
Throughout Yamanouchi’s time with Mazda, the company flourished. Introducing the all-new SKYACTIV technology and the development of the company’s signature KODO design language. Seita Kanai will take over as chairman beginning on June 24th after the company’s upcoming annual general meeting of shareholders on June 24th.
Here it is, the latest update on our MN Zoo Field Research Vehicle! Back in June 2011, we presented the Zoo with a brand new wrapped Mazda CX-5 to help with their research efforts. (Check out the video here). Scientist, Dr. Kim VanderWaal, has been very busy working with radio telemetry equipment and trying to locate radio/GPS-collared deer!
Kim’s project is focusing on parasite transmission from deer to moose in northeastern Minnesota. We believe this is a factor that is likely contributing to the moose decline. Kim and her research partners have placed tracking collars on more than 10 deer so far and are looking to see how their movements overlap with those of moose in the area. Kim is also using the field vehicle to find and collect deer pellets, so that they can be analyzed for the presence of parasites that harm moose.
We’re thrilled to see how our Mazda CX-5 donation has helped the Minnesota Zoo with their research efforts. Stay tuned to our blog for more updates as researchers continue to make strides in conserving the MN Moose and endangered species population!
Introducing the All-New Hazumi Concept!
The vehicle has been completely redesigned with and updated interior and exterior. Narrow taillights wrap around the rear of the vehicle while a new front grille gives this hot hatch added character.
The interior is not what you would expect. A mix of Mazda’s signature Soul Red and an almond hue make up most of the interior coloring, a clear change from the company’s signature dark interior, which we have seen on display for most unveilings.
Hazumi is the Japanese word for “bound” or to “spring up” which conveys the idea of a small but vigorous animal, bursting with energy. With a SKYACTIV-D 1.5 L engine and a six-speed transmission, this vehicle is definitely a match for any vigorous animal bursting with energy.
Stay tuned to our Facebook page and make sure to check our blog often for more information on when this concept will head into production! We look forward to seeing the Hazumi evolve into the Mazda2 hatch and can’t wait for its arrival on our show floor at Morrie’s Minnetonka Mazda and Morrie’s Chippewa Valley Mazda!