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The Latest from Morrie’s West Bend Honda

My recent visit to West Bend, Wisconsin only added to the excitement of our Honda dealership opening in November. My first stop was the Washington County Fair. Bob, General Manager, and team worked a tent at the fair to promote the new dealership, meeting people in the community, and to open up opportunities for employment at the new location.

Over the course of the fair we talked with hundreds of excited local residents about the opening of our new dealership. It’s amazing how many locals own Hondas and don’t have a convenient dealership to buy or service at. Morrie’s culture and business model will bring a great environment for new and previous Honda owners. On top of our great interactions with people at the fair, we gave out 1000+ sunglasses to fairgoers at our tent!

My next stop was the jobsite of the Honda dealership. Since my last visit in May, there has been major progress across all aspects of the buildout. Walls are completed and dry walled, hvac has been installed, and painting will being soon. The footprint of the entire dealership is tailored to the customer and employee experience. Landscaping and grading for the massive parking lot will be on the docket soon which will make a big difference to the outside image of the facility. Progress is on track for the November 1st open of West Bend Honda!

Stay tuned for more updates as we continue to visit our amazing new dealership in Wisconsin!

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