According to J.D. Powers and Associates, Kia’s mobile website ranked highest among its fellow automakers. This recent accolade follows a Triple Crown win in automotive marketing as Kia.com also received the award for “Best Mobile Website” from Dig Day’s Mobi Awards and “Top Mobile Website in North America” from the Mobile Marketing Association. The Triple Crown win for Kia’s Mobile website comes as Kia recorded its best ever annual sales and became one of the fastest growing car companies in the US.
The mobile site creates easy access for consumers who, more than ever, utilize their mobile devices to shop and compare information online. The site features a full range of information including model specifications, special offers, and a host of shopping tools to keep consumers well informed during the buying process. The 2012 Mobile Site study included 9,131 evaluations of automotive mobile websites from vehicle shoppers who intend to purchase or lease a vehicle within the next two years. Kia’s mobile site was highlighted for its speed and appearance. “Recognition from actual consumers is by far the greatest acknowledgement we can receive…” says JiYoung Kim, SVP of Creative Solutions for Ansible, the creative force behind Kia’s mobile initiatives.
So check out Kia’s mobile website today to learn more about America’s fastest growing and most exciting car company. Or better yet, stop by Morrie’s Minnetonka Kia to speak with one of our knowledgeable and friendly product specialists that would be happy to answer all of your questions and offer you complimentary coffee to boot. Let’s see your smart phone do that!