Archive for February, 2013
Phase 2: The Diet
If you’ve been following our blog, you know that Morrie’s Minnetonka Mazda and Twin Cities Luxury Auto have teamed up to build a Mazda2 B-Spec racecar for one of our loyal clients. To read about the racecar build from the beginning, check out our phase 1 blog post.
Since its mechanical makeover, our project B-Spec Mazda 2 has since been on a weight loss regimen. With the last encounter, the Mazda 2 had a full mechanical makeover to fulfill SCCA requirements in the performance aspect of things. The next part of this adventure takes us to the diet.
Weight plays a key factor with any vehicles performance. When designing new vehicles, many manufactures and engineers struggle with finding new ways to make cars lighter. It plagues engine performance, efficiency, and handling. In racing, it also has the same negative effects. Since we are working on a production vehicle and need to comply with SCCA guidelines for showroom stock, the only way to lose weight is to pitch things we don’t need (which is pretty much everything inside the 2).
Yesterday we had the opportunity to meet with Aristea Brady from WCCO Channel 4 news and share the story of Matthew’s Charger restoration. Take a minute to watch the video below and get up to speed on all the latest details.
We’re excited to announce that thanks to the generosity of one of our employees, Matthew’s 1968 Dodge Charger will be sporting original Minnesota license plates from 1968. These plates have just the right amount of patina and will look right at home on the Charger. Many thanks to Jeff Nelson, one of our sales associates at Morrie’s Brooklyn Park Nissan for making the donation.
On the restoration front things are coming along nicely. As is often the case with restorations, things tend to take longer than expected. Although our last update said we were almost ready for paint, our team found a couple of areas that were not up to their high standards. This week they are putting the finishing touches on the car before final primer and paint gets applied. At this stage of the game there is a fair amount of sanding, welding and adjusting going on, which doesn’t exactly make for exciting photos or videos. Rest assured we will be getting plenty of photo and video footage when the final paint gets applied early next week.
Stay tuned for another update early next week.
Morrie’s Chippewa Valley Mazda is proud to be able to partner with Gordy’s County Market to bring you the 90 Days of Giving. Over the past 90 days Morrie’s has been taking nominations for individuals or non-profit organizations in need of a vehicle for transportation. Last month Morrie’s Mazda delivered a vehicle to our 2nd winner, Veronica Young.
Bash for Nash is an annual event that was initiated when Tom and Angela Wicka discovered that their son, Nash, was a victim of DMD, Duchenne Muscular Dystrophy. DMD is a muscle degenerating disease that affects 1 in every 3,500 boys born. Life expectancy for those with the affliction is around 20 years. Tom and Angela have fought back over the past 9 years by creating The Nash Avery foundation. The foundation has spent 11 million dollars to help slow the growth of the disease and the organization has raised $3.6 million during their last four Bash events. More >
We are proud to be able to partner with the Make a Wish Foundation of Minnesota to be able to grant Matthew’s wish of having his 1968 Dodge Charger restored. The vehicle has been at our Body Shop in Long Lake, MN for two weeks and just made the trek to our Brooklyn Park Body Shop for final preparation and painting. Per Matthew’s request, we will be painting the vehicle Mopar Silver. We expect the car to be painted by the week of the 18th and ready for assembly. We are very excited to see the restoration through and can’t wait to show Matthew the finished product! Check back often for updates and pictures. To read about the restoration from the beginning, check out our first blog post where you will see footage of us picking up the vehicle and surprising Matthew.
2012 was a very busy year for the Cadillac brand. Not only did they introduce two new models, the ATS and the XTS, they also introduced their breakthrough touch screen infotainment system, CUE. The Cadillac User Experience, CUE, is currently available on the XTS, ATS and the SRX.
The CUE system has an intuitive learning process which is designed to mimic the look and feel of personal electronics that are already on the market. With the purchase of select Cadillac ATS and XTS models, consumers will also receive an iPad3 that comes preloaded with the CUE system app. This helps users to become more familiar with the system before utilizing it on the road.
While driving, the CUE system displays a very simple screen with a select number of icons. When your hand gets closer to the CUE screen, the home menu will automatically pop up. This proximity sensing setting is an auto-industry first. Every time your finger touches the CUE screen you’ll feel a soft pulsing to confirm that you have selected one of the icons, this is designed to help the driver focus more on the road, and less on the screen.